Rolex design innovations

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improve the

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oyster adding more Comfort while keeping

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the style

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temporary and along with style more

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functions have been added a Rolex

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wristwatch was the first to show the

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date through a small aperture on the

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face it was also the first wristwatch to

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spell out the day of the week in

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[Music]

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full in the early 1950s Rolex developed

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professional watches whose functions

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went far beyond telling the time

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launched in 1953 the Submariner was the

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first Rolex watch guaranteed waterproof

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to a depth of 330

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ft already on an incredible journey of

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innovation and design Rolex decided to

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push the boundaries even

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further in 1960 the bisav triest and

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Rolex made history the submersible

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successfully dived to

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35,800 Ft below the surface of the ocean

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a Rolex deep sea special was strapped to

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the outside

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the development of undersea exploration

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led to the launching in 1967 of the sea

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dweller 2000 waterproof to a depth of

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2,000

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ft in 2008 the Submariner in gold is

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redesigned